Emily Ross

An angel investor with the devil on her shoulder, Ross is the co-author of Just Evil Enough, the handbook for subversive marketing. Her leadership career spans UNICEF, WhatClinic and almost five years leading Brand Strategy at Twitter, X and xAI through to its recent IPO. She has since joined the executive leadership team of a leading biotech AI company. Ross co-founded SportsTech Ireland, an award-winning communications agency and Resonance Festival. A  mentor to Techstars London, AwakenHub and accelerators worldwide, she has served on the SXSW advisory board for almost a decade.